🚀 FULL MINI BURGER BUSINESS PLAN (ARAB STYLE)
Concept:
A trendy fast-food brand serving Arabic-style mini burgers in cups & boxes — perfect for reels, students, families & delivery apps.
---
1️⃣ Business Identity
Brand Concept
Modern, Arabic-inspired mini burger shop
Street-food style pricing
Instagram-friendly packaging
USP (Unique Selling Points)
Viral Burger-in-a-Cup
Viral Burger Box (12–24 sliders)
Signature Arabic sauces
Fast service (2–3 mins per order)
Affordable pricing for Indian market
---
2️⃣ Products You Will Sell
A. Mini Burgers (Sliders)
✔ Arabic Chicken Slider
✔ Dynamite Crispy Slider
✔ Zinger Slider
✔ Grilled Peri Peri Slider
✔ Mutton Slider
✔ Falafel Veg Slider
---
B. Viral Concept 1 — Burger in a Cup
Cup Components:
1 mini burger
Sauce at the bottom (toum/dynamite/BBQ)
A few fries or potato wedges (optional)
Branded black cup
Price: ₹79–₹119
---
C. Viral Concept 2 — Mini Burger Box
Box Options:
8-piece box
12-piece box
24-piece family box
50-piece party box (catering)
Price (India):
8 pcs → ₹299
12 pcs → ₹449
24 pcs → ₹799–₹899
---
3️⃣ Menu (Short, Strong, Profitable)
Sliders
1. Classic Chicken Slider – ₹79
2. Zinger Crispy Slider – ₹89
3. Dynamite Slider – ₹99
4. Arabian Garlic Slider – ₹99
5. Veg Falafel Slider – ₹69
6. Mutton Slider – ₹120
Combos
2 Sliders + Fries + Soft Drink – ₹199
2 Cups Combo – ₹149
Party Boxes
8 pcs – ₹299
12 pcs – ₹449
24 pcs – ₹799
---
4️⃣ Ingredients List (Arabic Flavor)
Proteins
Chicken thigh (juicy patties)
Chicken strips (for zinger)
Mutton mince
Falafel mix (veg option)
Buns
Mini brioche buns
Sesame-topped mini buns
Sauces (Signature Arabic Style)
Toum (garlic)
Tahini mayo
Dynamite mayo
BBQ mayo
Peri Peri mayo
Spices
Paprika
Sumac (optional)
Oregano
Black pepper
Garlic powder
Extras
Fries / wedges
Cheese slices
Pickles
Lettuce
---
5️⃣ Equipment Needed
Item Cost (INR)
Flat griddle/smash grill 10,000–25,000
2L Deep fryer 4,000–8,000
Small fridge 10,000–20,000
Prep table 2,000–5,000
Sauce bottles 200–600
Tongs, spatulas 500–1,000
Mini bun toaster 2,000–4,000
Packaging stock 5,000–15,000
Total: ~ ₹40,000 – ₹80,000 (budget setup)
Cloud kitchen = + ₹15,000–₹25,000 rent
---
6️⃣ Recipes (Short Version)
A. Classic Chicken Patty
Chicken mince
Garlic powder
Onion powder
Paprika
Pepper
Salt
Mix → make 30g balls → smash on grill → add cheese
B. Crispy Zinger Slider
Marinate strips in buttermilk + spices
Coat in cornflakes mix
Deep fry
C. Dynamite Sauce
Mayo
Chili sauce
Paprika
Lemon
D. Toum (Arab Garlic)
Garlic
Ice water
Lemon
Salt
Oil
Blend until white & fluffy.
---
7️⃣ Packaging Style (Very Important)
✔ Burger in Cup
Black cup with flame or Arabic theme
Add logo sticker
Top lid optional
One burger per cup
✔ Slider Box
Long rectangular or pizza-style box
Pastel or black-yellow theme
Add compartments
Include dip cup
---
8️⃣ Daily Operations Plan
Preparation
Cook patties 60% and store
Keep sauces ready
Keep buns sliced
Make zinger strips in batches
Prepare fries ahead
Service Time Goal:
➡ 2–3 minutes per order
---
9️⃣ Marketing Plan (India Viral Strategy)
Instagram Reels Ideas
Pulling burger out of cup
Slow-motion cheese pull
Arranging 12 sliders in a box
Dipping slider into dynamite sauce
Behind-the-scenes kitchen clips
Offers
Buy 2 sliders get 1 free
College ID discount
“Party Box Offer”
Influencer tasting videos
Delivery (Very Important)
Upload beautiful box photos on Zomato/Swiggy
Offer combos (high-selling)
Keep prices affordable
---
🔟 Pricing Strategy
Goal: High volume, low price
Margin per slider: 35%–50%
Margin per party box: 50%–60%
---
1️⃣1️⃣ Estimated Monthly Profit
If daily sale = 100 sliders/day (very normal):
Revenue per day: ₹7,000–₹10,000
Monthly revenue: ₹2–3 Lakh
Profit margin: 35–50%
➡ Monthly profit: ₹70,000 – ₹1.5 Lakh
Add party boxes → Profit increases faster.
---
1️⃣2️⃣ Expansion Ideas
College stalls
Food cart franchise
Cloud kitchen chain
Cater events with 100–200 sliders
Mini burger live counter
Comments
Post a Comment